Episode 13: Delivering on the Details—AI, Drivers & the Future of Catering with Chris Heffernan, CEO of dlivrd

catering software podcast episode chris heffernan

 

In this episode of Restaurant Catering Smarts, Michael Attias sits down with Chris Heffernan, CEO of dlivrd—a last-mile logistics company disrupting the gig delivery space with a focus on transparency, driver empowerment, and AI-driven matchmaking.


Chris shares his vision for a delivery ecosystem where restaurant operators and drivers both win. You’ll hear how dlivrd’s platform is custom-built for catering—not just another gig app. Think: delivery driver profiles, matching based on capacity and equipment (not just location), and AI that “swipes right” on the perfect driver for every order.


Michael and Chris dive into:
  • The flaws of traditional delivery apps for catering orders
  • How AI and driver profiling create better outcomes for large orders
  • Why culture and community matter, even in the gig economy
  • Practical ways caterers can leverage AI, from chatbot customer service to automated menu recommendations


Whether you’re running five catering deliveries a week or fifty, this episode will change how you think about delivery logistics.


Restaurant Catering Smarts is powered by CaterZen Catering Software, the all-in-one platform helping restaurants grow catering sales and streamline operations.

 

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Top Takeaways for Catering Success

Smart Delivery Matching: dlivrd uses AI to pair the right driver—not just the closest one—based on vehicle, equipment, and reliability.
Catering-Focused Technology: Their system reads delivery notes (like “bring a cart”) to assign qualified drivers who can handle large orders.
Driver Community & Culture: dlivrd hosts in-person events and spotlights drivers in content, building loyalty and buy-in.
Higher Earnings = Better Results: A higher pay structure means drivers protect their gig—and your catering orders.
AI Chatbots for Caterers: Chris recommends using AI to handle menu FAQs and dietary needs—even while you sleep.
Operational Transparency: Drivers and restaurants benefit from open, honest communication about expectations and needs.
Differentiation from Big Apps: dlivrd focuses on relationships, not just transactions—making it ideal for catering’s white-glove touch.
Empowering, Not Replacing: AI augments human service, helping customers place orders faster and with more accuracy.

Juicy Sound Bites

🔹 “We’re not trying to get your order delivered fast—we’re trying to get it delivered right.”
🔹 “A $2,000 catering order isn’t going in a Mini Cooper.”
🔹 “It’s not just about matching a driver. It’s about matching a driver with the right car, the right tools, and the right mindset.”
🔹 “If you’re answering dietary questions at 3am, you're either overworked or need a chatbot.”
🔹 “We host events at Dave & Buster’s—because drivers are people, not just apps on a phone.”
🔹 “Catering needs precision. AI helps you get the right person in the right place at the right time.”
🔹 “You can’t afford a mystery delivery on your biggest catering order of the month.”