Observations For A Killer 2016

Michael Attias Jan 6, 2016
Michael Attias

Napoleon Hill, author of the business classic, “Think And Grow Rich”, introduced me to the concept of the mastermind. By surrounding yourself with sharp, ambitious people and helping each other, you will go much further than going it alone.

For the last six years I have been part of a mastermind comprised of business owners in the Nashville area. We get together once a month for a formal meeting and another time during the month for an informal breakfast.

I consider myself very lucky to be part of such a talented and gifted group of highly successful business owners.

One of my fellow members, Robert Hartline is president/founder of a software company called Call Proof and is a very successful Sprint dealer with many stores. This serial entrepreneur and I mastermind separately on a much more frequent basis sharing sales, marketing and lead generation ideas.

Recently Robert posted his observations on Facebook. I think they are worth sharing. I know you’ll pick up some ideas to lead you to a killer 2016.

Here are a few things I learned in 2015…


I learned that time is a resource you can acquire. But there are only 24 hours in a day, right?

False! You can manufacture time! You can exchange other people’s time to work on your dreams in exchange for either money or experience. The best use of my time is thinking, leading and learning. Bad uses of my time are selling, cleaning, driving, drinking, arguing, shopping, waiting and sleeping.


Money isn’t a mystery. I’ve spent years trying to figure out how to make it and worrying about losing it. The fact is, how to make money is very well documented. I’ve given money too much credit.

Money does nothing in a bank. Money should always be invested; in people, in great food, in assets that grow, in your business and experiences that put a smile on your face. Buying stuff for stuff’s sake is dumb. Buying stuff that can be used to make more time or generate more income is smart.


No one is smarter than you. If you know how to get the information you need with your phone, you can be the smartest person in the room. This fact alone leads me to believe everyone has the potential to acquire success. But knowledge alone doesn’t make you successful. It’s your motivation that allows you to use knowledge to get what you want. Podcasts and audio books should be listened to daily while doing low level activities. Masterminds and experience share with highly successful people are likely the absolute best use of your time.


I received some bad news in 2015… As much as I might stress about bad news in the beginning, in hindsight it’s turned out to be great news. I just had to let time pass for the blessing to reveal itself.

Sometimes when what we fear most actually happens and we survive, we realize the fear was unjustified.


My family is all I truly really have. And all that other stuff is totally irrelevant without it.

2016 is going to be the year where I use what I learned to leave a dent in this universe.

Well said Robert: Time, Money, Knowledge, Bad News and Family.

If you want to be equipped for a stellar 2016, you need to learn and mastermind with the best. Make plans to send you and your team to Caterpalooza: An Extraordinary Catering Conference for Restaurants.

This two-day catering conference will be held in Nashville, Tennessee, March 7th & 8th, 2016. I expect this event to fill up.

We have early bird savings going on until January 15th.

Just go to

My team and I hope to see you in Nashville!

NOTE: For those of you wanting to get your 2016 catering sales off to a great start, I am putting on a webinar on Monday, January 11, 2016 entitled:

Catering Clinic

The Prescription for Killer Sales in 2016

Complete details and registration at

Well, that’s all for this issue.

To Your Restaurant's Marketing & Catering Success,


Michael Attias

Restaurant Catering Software

P.S. – If you need help growing catering sales, then please go to and download my free eBook: Cater or Die!

P.P.S. – I make a limited number of time slots available each week for a free Catering Strategy Session with me. (You also get a catering menu critique and free analysis of your website for “Catering Effectiveness”). For complete details and to grab one of the limited spots, please go to:

P.P.P.S. – Please check out my podcast at

P.P.P.P.S. - Anyone wishing to reprint my articles may do so. Please email me for the bi-line to use for proper author’s credits.

See more posts about: catering software, catering sales, catering sales strategy

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