At CaterZen, we believe barbecue catering isn’t just “extra food” — it’s one of the most powerful profit centers a BBQ restaurant can build when it’s done with discipline, quality, and intentional systems behind it. That belief is exactly why we created Barbecue Catering Smarts—your go-to podcast for actionable insights, expert advice, and real-world strategies to grow your restaurant’s catering business.
Hosted by me, Michael Attias, founder of CaterZen Catering Software, each episode dives deep into the challenges and opportunities unique to BBQ catering. I talk with pitmasters, smokehouse owners, and catering leaders who’ve figured out how to turn barbecue into a scalable, repeatable catering operation — without chaos, compromise, or guesswork.
We’re excited to share Episode 27 of Barbecue Catering Smarts, featuring Jim Lenzen, Owner of Jimmy L’s — a BBQ operator who built a multi-state catering business from small-town roots by leaning into quality, consistency, and systems that hold up even when orders get big.



