If I were to examine my long list of clients over the last sixteen years, there would be a common thread that connects them all. I call it the A Factor.
Monday, a lady friend of mine took me out to the country to experience a Himalayan salt cave where there are supposed health benefits. I’m always game for a new adventure and leaving work a little early on a Monday.
It’s impossible and detrimental to your catering profits to put all catering customers into one pile.
I have a great friend who will spend $5,000 on a new handbag. Fine clothes and accessories are her “thing”. My thing was, is and always will be food. There have been a couple of times I’ve spent close to $800 on a dinner for two. If anyone can get me into French Laundry, I’d pop the money to go there.
Every woman is talking about Fifty Shades of Grey. To the guys reading, without going into great detail, this book is half romance and half smutty novel about a man named Christian Grey and the multiple layers of his complex psyche. Thus, fifty shades of Grey.
I just picked up a book about copywriting for my Kindle. Though I have enough books about copywriting to sink a canoe, study never ends.