There is a stigma around selling. When I say “Natural born salesman”, what comes to mind?
I am guessing at least once in your life…
At the beginning of a fight that was about to start…
You were told…
“Choose your words wisely!”
That is great advice to prevent a drag-out or a night on the couch with a flimsy blanket and Netflix playing in the background.
But what I am talking about is choosing your selling words wisely. Whether you are crafting a script for calls, cold calling, your drive-thru window or how your phone is answered, a well-crafted script can be worth tens of thousands of dollars to you.
One of my best friends, Mark Moskowitz, and I go back to our college days at Memphis State. Late last night, he forwarded me an article by Roy Williams, The Wizard of Ads, about belief.
It got me thinking about what I believe.
The world’s oldest profession is not what you’re thinking. Get your mind out of the gutter.
Sales is “the” oldest profession. In the bible, Eve sold Adam on taking a bite out of the apple. Since the dawn of time, someone has been selling someone something. Whether it’s a vase in the bazaar or an ideology or a house, car or boxed lunch, the world revolves around selling.
We have all heard the quote, “Necessity is the mother of invention.”
This year has put this quote to the test. As a company, we have had to pivot and invent things to help us and our clients survive this pandemic.
Throughout the pandemic, caterers and restaurants have been learning of ways to pivot and get creative with their businesses to stay afloat.
CaterZen is introducing another commonly-requested software feature that can provide you with more flexibility to make a profit during this challenging time. Now you'll have the ability to create custom menu times rules, where you can offer specific menus at specific times on your online ordering site.
We’ve taken another big step to help our clients with their takeout and delivery business.
Studies show that 34% of potential customers who call you and get a busy signal or no answer will simply call your competitor, instead.
No surprise, right? Customers are hungry - why would they wait until they can get someone on the line, when they can just call the next guy?
You're losing ONE THIRD of your potential customers!
But CaterZen has a new way to make sure your customers stick around when you're on the phone with another customer, or unavailable to answer the phone.
While the pandemic continues to affect the food service industry, we're doing whatever we can to help you through this challenging time, to make your business more profitable and earn more revenue.
Since takeout, curbside and delivery services are keeping many restaurants afloat, we’ve added even more features to our popular online ordering system, fully-integrated with the rest of our catering software.
I thought the two months my girlfriend and I were quarantined this spring would set the record for the most takeout ordered in my life.
I was wrong.
Almost seven weeks ago, she developed COVID-19. My case started four days after hers.