I don’t need to convince you that food delivery is the key to your success during this critical moment in our industry.

But perhaps you’ll need some convincing why CaterZen’s takeout and food delivery management software will provide much greater benefits to your business than other third-party delivery apps like DoorDash, Uber Eats, and Grubhub.

This year, the world as we knew it has changed, especially for the restaurant and catering industry. Social distancing caused tens of thousands of catered events to be canceled, and dining rooms to close.

It caused many restaurants and caterers to pivot to get through a crisis with no set end date.

As a result, CaterZen made a pivot of its own with our software and created a resource to help our clients, future clients and family in this industry find new found profits.

We at CaterZen are mobilizing quickly to actively support restaurants to keep afloat during this tumultuous time.  As this situation evolves, we are evolving to support our foodservice community.

No matter your personal opinion on the Coronavirus, it’s inevitable that it’s going to have an impact on your business; for the next little while, at least.

We’ve already had one client tell us that they’re worried about losing their business if sales suddenly dry up. There’s a lot of panic in the air.

For many caterers trying to grow their businesses, competition is fierce.

There are always lots of catering options for any potential clients, but sometimes clients don't want what everyone is offering.

They need something custom-tailored to fit their needs.

It’s easy to be comfortable at your home base.

Everything you need is at your fingertips. But that’s not usually how catering works. A lot of it takes place outside your comfort zone.

When I first opened my restaurant in 1992, I wasn't thinking about niche markets.

In fact, back then, I had never even heard of Black Friday. I'm a buyer, not a shopper.

But when a local department store, Dillard's, called my restaurant to order a drop-off catering for approximately two hundred people, it piqued my curiosity.

Infomercials are full of lies.

When I was a kid, I was into advertising marketing before I ever really knew what it was. I would read magazines from the back to the front so that I could look at the ads first.

Sometimes, I would wake up in the middle of the night and watch infomercials. I remember how cool I thought Ronco Pocket Fisherman seemed, that was one of my favorites.

So I was a fan of direct marketing, long before I had any clue what it was or how it worked.

Michael Gerber, author of the amazing book 'The E Myth', was very helpful for me when I was first building my business.

The biggest takeaway a lot of people have gotten from that book is that you should always be working on your business, not in it.